| Title |
Alinean – Value-Based B2B Sales Enablement & Marketing Tools
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| Description |
Alinean powers B2B sales to economic buyers, improving demand generation marketing and sales enablement programs via interactive white papers, executive assessments, ROI calculators, and TCO comparison tools.
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| Keywords |
[Alinean, demand generation, sales effectiveness, sales enablement, ROI, TCO, interactive white paper, executive assessment, frugalnomics, fight frugalnomics, NPV, IRR, payback period, business value selling, sales tools, marketing tools, calculators, cost-benefit analysis, justification, business case, return on investment, total cost of ownership, CRM, proposal generator, ValueIT, Gartner, Tom Pisello, XcelLive]
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